Ideate Media was founded in 2007 by John Cavers and Will Maack. Both founders constantly found themselves talking with other business professionals about the power of the internet and how to “make the internet work for their businesses”. They decided to found Ideate Media and offer their services to companies directly. Since that time they have worked with clients in a variety of industries including retail, wholesale, medical, service providers and law to help create an online presence. With other forms of media such as newspaper, phone books, cable television, radio, and billboard advertising losing their appeal, the internet grows daily as the most trusted source for consumers. Ideate Media’s mission is to help a business capture consumers by creating an online presence where their business is discovered on the internet.

William “Will” Maack – Executive Vice President and COO, Ideate Media

Will Maack, Ideate Media’s co-founder and Executive Vice President possesses a well rounded knowledge of today’s major marketing mediums and an in depth understanding of promoting businesses on local and national levels. As the Chief Design Editor of Furniture Fashion a successful internet project, Will has a first hand working knowledge of what it takes to be competitive on the internet, and what drives consumer awareness in the fastest growing advertising medium available today. He also has a strong back ground in sales, management, buying, and web design which he now passes on to Ideate Media’s client base. Will has several other web based projects on the horizon and remains a student of the constantly changing internet.

John K. Cavers – President and CEO, Ideate Media

John Cavers has been an internet consultant since 2005 helping companies learn to use the internet as an asset to promote their business. Since 2005 he has worked on numerous projects in several industries. The focus of each project has been connecting better with customers and creating a new customer base through use of the internet. John has extensive practical experience in the private sector managing a budget as high as $32MM with employees numbering greater than 500. His practical business experience is helpful in communicating with clients and determining the most important factors in creating an online presence for a business. John holds a BBA from the University of Texas at Austin.

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