SEM Strategy: Maintaining a professional attitude while emailing

Whether you’re dealing with an irate customer or your nagging, but genuinely sweet auntie via email, you may come across something they say that could prompt you to respond in an unprofessional manner. Before you send that email, step away from your monitor for a few minutes to reconsider what message you are sending out.

A search engine marketer’s job is to provide professional, crisp and optimized web content for an online business. This should translate to your email correspondance, especially when it concerns issues involving your website business, or your workplace. Here are a few reasons when you should not respond–at least, not right away.

1) If you are angry–No matter what the other person writes, it is not in your professional interests to respond when you are angered. It is bad SEM and even worse manners. When your words of anger are recorded in print, they remain long after your feelings have changed. This could make you look extremely childish.

2) If you are distracted–Unless it’s a one-line email that requires a one-line answer, it is never in your best interest to quickly dash off a response to an email when you are distracted by being in a rush, stressed, on a deadline or dealing with some other issue. You may not get the point right away, and you may have a better response than just shooting from the hip. Ultimately, this will help you, your SEO and your online business look like you have your stuff together.

3) If you are tired–Tired can’t be helped quite as easily as the other two, given the fast-paced lives of most people, but if you can avoid responding to emails when you are too tired to consider the implications, then you will be better served.

Name *
Email *
Message
captcha



Web Marketing Blog

  • December 5th, 2011
    SEM Strategy: Maintaining a professional attitude while emailing
    Whether you’re dealing with an irate customer or your nagging, but genuinely sweet auntie via email, you may come across something they say that could prompt you to respond in an unprofessional manner. Before you send that email, step away from your monitor for a few minutes to reconsider what message you are sending out. [...] Read More »

  • November 28th, 2011
    SEM Strategy: Good punctuation for better SEO
    Although it might seem as though people communicate with “text speak” these days, your website business should not take that approach to building your brand’s reputation online. As a search engine marketing expert who wants to sell your online business and its services or products, you will get much more mileage out of a well-written [...] Read More »

  • November 23rd, 2011
    SEM Strategy: Managing social media overflow. Part 3
    Another way to streamline the process of social media for your online business is to do physical things to actively separate the social media aspect of your SEM activities from the main processes you are working on. While you may be dealing with creating optimized web content on a day-to-day basis, there will be those [...] Read More »